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Announcing the college finalists
The importance of self-care in difficult times

The importance of self-care in difficult times
Dr. Lindsey Nemcek shares some meaningful strategies to care for your mental health

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Introducing a new Award of Excellence

Introducing a new Award of Excellence
The Team of the Year, delivering exceptional results through collaboration & bold, new ideas

Mark your calendars for the national conference

Mark your calendars for the national conference
We the People is March 18-20, 2026. Stay up to date on all the We the People deadlines & info

Your Connection to Community College Communicators

NCMPR exclusively represents marketing and public relations professionals
at community and technical colleges.

NCMPR BLOG

From SEO to GEO: Why Higher Ed Marketing Must Evolve

January 27, 2026

by Keith Paul – Community College of Rhode Island
SEO helped institutions get found. GEO will determine whether they’re understood. This post unpacks how generative AI, changing student behavior, and the 2026 ADA accessibility deadline are converging—and what higher ed marketers must do now to stay visible, credible and future-ready.

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