NCMPR Corporate Members

The following companies are generous supporters of NCMPR and offer products or services useful to two-year colleges and to those working in community college marketing and public relations. To learn more about a corporate member, simply click on the appropriate icon below.
 

Sponsor Links

Datatel provides fully-integrated administrative and academic software systems and professional services to community colleges and four-year universities, for building Strategic Academic Enterprises in support of institutional and student success. Serving 5 million students at more than 750 institutions throughout North America and overseas, Datatel has exclusively focused on higher education for nearly 30 years. The company also delivers essential consulting and training services including Web site, e-marketing, and end-user portal development, as well as continuous quality improvement programs through its Center for Institutional Effectiveness. Datatel is based in Fairfax, Va., with branch offices in Buffalo, N.Y. and San Francisco. For more information, visit http://www.datatel.com.
 

Sandra Golden & Associates specializes in providing workshops, audits, research and marketing/PR consulting for two-year colleges, working with more than 100 two-year colleges since its formation in 1995. Its two-day workshop involves a broad base of campus individuals to help build a college-wide understanding of marketing. It provides a proven structure and process to create concrete action steps and a motivated team to implement a strategic marketing plan. Customized workshops can also be presented in one or two-day formats for such groups as statewide college systems, or on targeted topics such as customer service training. Audits include a two-day series of internal and external interviews/focus groups, resulting in an extensive report with detailed recommended action steps to build your marketing plan. Research includes community perception/awareness surveys, as well as other target audiences. The company’s principals bring extensive hands-on experience as practitioners. Sandy is a former NCMPR president and associate vice president of public affairs at Cuyahoga Community College. With 38 years experience, she has conducted more than 350 workshops and won more than 100 professional awards, including 31 Paragons. Larry is professor emeritus and former sales and marketing coordinator with 30 years at the Community and Technical College of the University of Akron, in addition to research and consulting with business and education.
 

Sooy + Co. is a creative agency specializing in branding, design and marketing communications for community colleges, universities and secondary schools. With over 15 years of experience in design for the myriad audiences and relationships in higher education, we provide expertise in strategy and design implementation for community colleges with recruitment, fundraising, alumni development, donor and community relations, institutional development and brand building. Our experience also supports cultural, economic development, workforce development, and entrepreneurial initiatives.

Through our Clarity process, we maintain a high-level view of positioning and differentiation for each initiative. Clarity starts with focus, transforming your brand and clarifying your unique positioning. Clarity is the catalyst for focused communications strategy, and finds form when strategy and design connect in print, digital or interactive media with one voice, to a clearly defined audience. The results are loyal, trusting and long-lasting relationships with student, faculty and staff, donor, alumni, legislative or other stakeholder audiences.

Our capabilities include but are not limited to:

• Branding/brand strategy: positioning and brand development, visual branding, strategic communications consulting, visual brand standards.
• Marketing and design: graphic design and marketing for fundraising and recruitment campaigns, promotional/marketing communications, special events, publication and periodical design.
• New media: Web site development and design, interactive CD-ROM, e-mail marketing campaigns.

 Top