College Public Relations Manager

Open Date: June 11, 2018
Apply by: June 29, 2018

Los Angeles Community College District
Los Angeles, CA

For more information contact:
Personnel Commission
Personnel Analyst
(213) 891-2129
class_jobs@email.laccd.edu

The Los Angeles Community College District (LACCD) invites applications for the position of College Public Relations Manager. This position plans, develops, implements, and manages a comprehensive and effective public relations program for a college through strategic marketing programming, branding, internal and external publications, and information dissemination.

MONTHLY SALARY: $8,378 - $10,379*
*Salary Information is based on a full-time, 12-month position

TYPICAL DUTIES
Plans, develops, implements, and manages a comprehensive and effective public relations program for a college by: Formulating and recommending a strategic marketing plan, advertising and public relations campaigns, and branding strategies that will increase public awareness and enhance the image and funding sources of a college. Enlisting the support of community and business leaders as advocates for the causes of a college. Establishing and maintaining effective working relationships with representatives of local news media, community and college organizations, business and industry partners, and governmental agencies. Advising college administrators, faculty, and staff in the effective use of messaging and other mediums to enhance the awareness and support for college programs and services. Develops and maintains standards for campus communications, including publications, web site and social media platforms, photography, and policies affecting college communication channels. Collecting, developing, and organizing information for dissemination to college and community groups through a variety of media including radio, television, newspaper, magazines, newsletters, social media platforms, podcasts, email, and Web pages. Writing and editing news releases, feature articles, special articles, speeches, postings, scripts, reports, and other communications, which describe and highlight college programs and activities including educational opportunities, accomplishments, athletics, recreation, theatre arts media, and fine arts media. Developing internal informational materials newsletters, bulletins, web site postings, and related materials for college employees concerning policy and organizational changes, special programs, staff achievements, awards, and news of general interest to employees. Coordinating the dissemination of information and materials regarding college programs and activities to representative of the news media, business and college community. Monitors issues and trends in the community and advises senior administrators on appropriate communications strategies. Evaluating the effectiveness and efficiency of internal information, media relations, and community relation programs and making recommendations on appropriate modifications; assisting administrators with the creation and implementation of an effective communications plan and strategy. Obtaining feedback from the public and college and District staff through surveys, public opinion studies, and/or group meetings concerning college programs, policies, services and actions, summarizing findings, and making recommendations. Managing and creating the design and layout for publications including brochures, newsletters, posters, catalogs, web site structure and content, and other publications. Assuring that public relations and marketing goals are met in the content management of web pages and social media platforms such as LinkedIn, Facebook, and Twitter. Supervising the work of staff assigned to the office. Developing and maintaining the public relations program budget. Conferring with college administrators in the evaluation of potentially harmful communications and in the management of media relations during crisis situations; facilitating public safety information during an emergency or natural disasters. Coordinating publication activities by, ensuring that specifications and production schedules have been met. Represents the college at internal and external events, and serves as the spokesperson on designated public relations matters. Attending and participating in various administrative and committee meetings on-site and off-site to gather information and identify publicity goals for a college. Arranging the logistics of press conferences, ceremonies, meetings, special events, and itineraries for college officials and official visitors. Planning, coordinating, scheduling, publicizing, and attending special college and community relations events. Coordinating photo and/or video coverage of special events and distributing photos and/or videos to appropriate publications and sources. Performs related duties as assigned.

VACANCIES
A vacancy currently exists at Los Angeles Mission College, 13356 Eldridge Ave, Sylmar, CA 91342. The hiring list established by this examination will also be used to fill future vacancies as they occur during the life of the list. Our Colleges include: Los Angeles City College East Los Angeles College Los Angeles Harbor College Los Angeles Mission College Los Angeles Pierce College Los Angeles Southwest College Los Angeles Trade-Technical College Los Angeles Valley College West Los Angeles College

BENEFITS
• Medical and dental insurance and vision care plans are provided for employees and their dependents.
• A $50,000 life insurance policy is provided free of charge for each employee.
• 12 full-pay days and 88 half-pay days of illness leave.
• At least 15 paid holidays per year.
• Vacation days accrue annually beginning at 10 days and increasing incrementally to 24 days depending on years of service with the District. Vacation days for management and confidential positions begin at 15, 20, or 24 days.
• Other paid time off includes: bereavement leave, personal necessity leave, court subpoena, and jury duty.
• Employees become members of the Public Employees Retirement System. The employee contribution rate is 6 percent. The District also contributes to the retirement system. Employees are also covered by Social Security.
• Employee Assistance Program

MINIMUM REQUIREMENTS FOR ACCEPTANCE OF AN APPLICATION:
Education and Experience: A bachelor’s degree from a recognized college or university preferably with a major in public relations, journalism, communications, marketing, or a related field AND four years of full-time, paid professional-level experience in public relations programming and marketing. Experience in an institution of higher learning is desirable.
Special: A valid Class “C” Driver's License is required. Travel to locations throughout the District is required. For a complete job description including the Knowledge, Skills, and Abilities associated with the position please visit our website.

EXAMINATION PROCESS
The examination process may consist of one or more parts which may include a training and experience evaluation, written test, performance test and/or oral interview.

ACCOMMODATION
Individuals protected by the Americans with Disabilities Act (ADA) may request, orally or in writing, an accommodation in the examination process. Documentation of the need for accommodation is required solely for the purpose of establishing that the applicant has an ADA disability and that the disability necessitates a reasonable accommodation. Typically, a recent letter from an appropriate health care or rehabilitation professional which establishes that the applicant has an ADA qualifying disability, identifies the functional limitations as they relate to the testing situation, and recommends/suggests the appropriate accommodation is sufficient. In order for appropriate arrangements to be made at the testing site, a request for accommodation and required documentation must be received by the Examiner of Record at least 3 days prior to the administration of the test.

HOW TO APPLY
Online https://jobapscloud.com/laccd

DEADLINE
Completed applications must be submitted through our online employment system by 4:00 P.M. on FRIDAY, JUNE 29, 2018.
Resumes will not be accepted in lieu of an application.

For a listing of other job opportunities with the Los Angeles Community College District, call our 24-hr job hotline, or refer to our Web Page at https://jobapscloud.com/laccd.

Contact Us
Personnel Commission: (213) 891-2129 24-hr
Job Hotline: (213) 891-2099
TDD: (213) 891-2408
Hours of Operation: Monday – Friday 7:30AM – 4:30PM

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