Overcoming the Inside the College Obstacles to Marketing
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Pam Cox-Otto, CEO, Interact Communications
Broadcast Date: April 15, 2014
If only your job were ONLY about doing the marketing for your college. Unfortunately, it isn’t. It’s about getting resources, buy-in from faculty, agreement from leadership, and a willingness to stand apart from the competition. Dr. Cox-Otto shares her favorite tips to get even the toughest audiences on your side. Included are various appeals that are proven to work.
Duration: 1:28:34
Cost to view: $99.00